THE PAUMANOK REVIEW
As Wind River Press's flagship publication, The Paumanok Review has gone through almost as many designs as issues. Its mission, "Publishing and promoting the best in world art, music and literature," has been housed in designs that range from the experimental to the refined.
The Paumanok Review's diverse audience (over seventy countries on six continents) means that its presentation must utilize universal symbols and an intuitive interface. Accessibility, liquidity, access speed and cross-platform compatibility are of paramount importance.
The current design accomplishes those goals and succeeds at adapting itself to content areas as short as one paragraph and as long as two dozen printed pages. In the present incarnation, clean angles, a subdued palette, and ample contrast encourage focus on the articles. The design emphasizes the mood and content of each issue without overwhelming it with glitz and spectacle.
To add interest to the highly accessible table-based design, background images are employed at the bottom of each page. These images reiterate the color scheme, provide the edition number, and encourage a seasonal mood.
The design relies on one template with additional sub-tables employed to improve the appearance of oddly formed poems. Text is formatted by a linked CSS template. (CSS is used successfully in every Wind River Press site; with the aid of iFrames it is the foundation of Gaither Stewart's new Web site.)
The HTML Web page is only one half of each edition. There's a high probability that if you have a Web browser and Internet access, you also have the ability to view and print Portable Document Format files (Adobe Acrobat). These editions are favorites of the contributors, to whom they represent a more tangible memento. They can be printed, shared, and easily archived. Perhaps best of all, they are held to the same high standards of quality as the HTML edition. The PDF edition is a true blend of classic typography and new age technology.
Applications: Adobe Photoshop, Macromedia Dreamweaver, Macromedia Fireworks (HTML); Adobe InDesign (PDF)
Formats: HTML 4.0 Transitional for screen, PDF 4.0 for download and print